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Accessibility - A Conceptual Framework

Have you heard statements such as those listed here?

  • This course needs to be made accessible.
  • This website satisfies the conformance levels: "A", "Double-A".
  • The alt text for the image is instructionally useless.
Do these statements sound familiar yet nebulous? Do you want to understand accessibility and its need before you implement it? In my opinion, we can only begin to appreciate accessibility if we feel the need for it! It isn’t easy for most of us, as we don’t know what it is to not be able to do certain things. We can’t place the feelings that we’ve never experienced.

Here is a beautiful story about three fairies that will help you experience some of those feelings.


This is exactly what we need to do with our content. We need to make it accessible. The example was a metaphor, but if you review your feelings when you saw the jumbled characters on the screen, you will see traces of frustration. This frustration magnifies manifold for those whose need to know extends beyond reading a short story. The objective of this article is to create an awareness of the “who”, “what”, and “how” of web-accessibility.

W3C identifies a list of users who could be looking for information on the Internet but they may be constrained by conditions such as:

  • Difficulty in either seeing or hearing information (blindness, deafness, partial blindness, color-blindness.)
  • Difficulty in understanding the written word (Dyslexia)
  • Difficulty in accessing the keyboard, using the mouse (Repetitive Stress Injury or RSI, motor disability)
  • Difficulty in downloading graphic/media heavy pages (slow internet connection, browser that doesn’t show images.)
  • Difficulty arising out of old-age sight-related problems (focus, short-sightedness)
  • Difficulty in comprehending, navigating the interface, due to temporary environmental problems such as noisy places etc.

In order to make sure that web content remains accessible to these users, W3C provides detailed guidelines that can be followed for making web content more accessible. This article endeavors to build relevance for these guidelines, which will help Instructional Designers become more aware of why they are doing certain activities that pertain to accessibility. The knowledge of “why” is necessary because it will help you connect with the disabled user and help you make your content sensibly accessible.

Here I list some important guidelines along with their context. I think what we should try to do is understand the context and remember that there is an accessibility guideline for it. The guidelines are easily available on the net. You will find the list of sites at the end of this article tremendously helpful.

Some Important Guidelines and their contexts

  1. Provide useful textual information against the graphics and animations used in web content. Assistive technologies, such as screen readers and braille output devices, can read the text aloud for the completely and partially blind users, but they cannot “read” graphics and animations.

    Provide textual information either through Alt text (used for buttons and other simple graphics) or Long Desc (used for images that require long descriptions, and also for animations) tags. It is important to remember that we need to provide “instructionally relevant” description here.

  2. Try to provide the auditory counterpart of visual content for users who have a motor disability combined with some form of blindness. Also provide transcripts of the spoken dialog and narration to ensure that the users who suffer from auditory problems are not marginalized.

  3. Any Markup language (such as HTML) has a specification. In order to ensure that your content remains accessible, ensure that the specifications of the Markup language are followed. Here are a few examples of what constitutes content creation within specifications.

    • Use structural elements of HTML only for structural purposes and not for presentation. Browsers are built to allow content transformation to different accessibility devices depending upon the requirement, but they can do so only when we ensure that we do not use structural element of HTML (such as TABLE, FONT, H1, H2…etc.) just for presentation purposes. It so happens that the content of a TABLE is transformed into textual information for the screen-reader or braille display in a particular sequence, and if you have used the TABLE tag just for making the content look pretty, it will not transform well.

    • Use the H tag for headings (not for emphasis,) in tables use TH and TD, instead of making the heading bold. Adherence to these simple specifications ensures that the screen readers and other user agents understand the difference and read the content accordingly.

    • Don’t use images as a substitute for mathematical and scientific symbols. They cannot be understood by assistive technologies. If you want to write a mathematical equation, instead of creating a gif, use MathML.

  4. Steer clear of the deprecated elements. The assistive technologies work around the most current versions of different markup languages. Blinking text is a strict No-No as there are users who can experience problems in focusing (some may also have seizures due to flashing and flickering of the screen,) if the page refresh rate is too high.

  5. Other than the guidelines listed above there are guidelines that pertain to older browsers, device-independent access, and use of new technologies. The links given at the end of this page will help you build your awareness of accessible web-content design.

The above guidelines are indicative of what accessible design entails. We should feel the need to make our content accessible only then will we appreciate why we should conform to these guidelines. We should also remember that in the US and some other countries, all governmental sites, and all educational and other sites that are connected to the government by way of grants or otherwise, need to implement accessible web-design in their websites, and online material.

Depending on the guidelines that you decide to follow, and the depth to which you decide to follow them, your content becomes conformant to the W3C accessibility guidelines. There are three levels of conformance. Usually your project specifications will list all the guidelines that have to be followed (Naturally, these guidelines will be a sub-set of the guidelines given by the W3 consortium.)

Though you may find these reasons enough to convert you into an accessibility-proponent, there is yet another one. Pages that have accessibility built-in are more effective even for the regular user, than pages that don’t. Remember Dale’s cone of experience, we remember 20% of what we see and 10% of what we hear, but 30% of what we see and hear. Then, of course, easy navigation never hurt anyone.

I stop here with a hope that this article will change the way we look at accessibility and the need of those who require accessible design will drive higher our need to create it for them.

Important Links for Accessibility:

1. Read a short and pertinent article on accessibility at: http://www.htmlhelp.com/design/accessibility/why.html

2. The web page at http://www.mandarindesign.com/uie.html has some very interesting and useful links. I recommend that you perform the color-blindness check on a site of your choice. The results will surprise, and I hope, inspire you.

3. To get a view of the legal angle on accessibility, I recommend that you visit the following URL.http://www.austlii.edu.au/au/legis/cth/consol_act/dda1992264/

4. The above URL will lead you to the following two URLs, which I feel are extremely important from the viewpoint of a content developer.
http://www.austlii.edu.au/au/legis/cth/consol_act/dda1992264/s22.html
http://www.austlii.edu.au/au/legis/cth/consol_act/dda1992264/s23.html

5. The most important URL is http://www.w3.org/TR/WCAG10/. This URL gives us the W3C guidelines for making web-content accessible. The guidelines are available as pdf, html zip archive, and text file. Choose the one you find most convenient and read through it.


Author: Shafali R. Anand


Creative Commons License This work is licensed under a Creative Commons License.


 

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