About the Editor

Shafali founded Wavelength in 2004, which has been helping instructional designers and eLearning programmers hone their skills through its trainings and workshops. She remains the chief architect of all the courses and trainings offered by Wavelength. Other than guiding the design and development of Wavelength's online courses and trainings, she conducts Instructional Design (ID) trainings and workshops for organizations in the eLearning and training industry.

She is also the Editor and Publisher of Wavelength – The Indian Instructional Design Newsletter, which is subscribed by more than 2000 ID, Content, and Training professionals across more than 80 eLearning & Training companies all over India. Additionally, it goes to about 100 other IT and web-development companies that employ content professionals, across India and Asia-Pacific.

Shafali started her career in 1991. Since then, she has painted her life in many different hues of which Instructional Design became permanent. Until 2004, she worked as Senior Consultant - Instructional Design with one of the large eLearning organizations of India. She has worked on various eLearning projects for international as well as national clients. She has developed content in areas ranging from K-12 to Higher Education, and from corporate soft skills to technology.

On one hand she loves to develop innovative and effective learning strategies, and on the other she enjoys developing tools for increasing the effectiveness and efficiency of Instructional Design. Her experience in Media, Authoring, and Project Management complements her understanding of Instructional Design and makes it more potent.

She is a B.Tech and a post-graduate in Marketing. She also holds a Diploma in Multimedia Technologies. Shafali currently serves as Director - Design and Development for Wavelength as well as for Innoken Games.

You can reach her at shafali@vibrantwavelength[dot]com*

* Please replace "[dot]com" with ".com" when you send an email.