INSTRUCTIONAL DESIGN & CONTENT WRITING
CERTIFICATE (Online) - IDCWC Online

§ Registrations OPEN for the 10th session of IDCWC Online
( session starting on October 1, 2008) §

The IDCWC Online course is offered 4 times a year. The sessions are as follows:

What is instructional design and why is it important for trainers, eLearning content writers, and technical writers?

Course Name: Instructional Design and Content Writing Certificate (Online) - IDCWC Online from Wavelength

Who Should Join this Course?

• Instructional Designers and Content Writers who wish to learn systematic and effective instructional design.
• New Trainers who wish to formally learn Instructional Design to make their trainings more effective and systematic.
• Project Managers/Project Leaders in the eLearning industry who wish to connect with their clients and development teams more effectively.
• Copy-writers/Copy Editors/Journalists who wish to learn instructional design for exploring the eLearning industry.
• BPO Executives and Technical Writers who would like to shift to a more rewarding and satisfying career.
• Graphic Designers with good visualization skills who wish to expand their creative horizons.
• Teaching professionals who would like to explore a more remunerative career option that will take their ideas to a much broader audience.
• Individuals who enjoy writing & wish to influence the way learning is imparted.

(Note: If you have 4 or more than 4 years of experience and if you wish to learn instructional design to enhance your performance in your current role of a project leader, project manager, eLearning sales manager, academician, or training manager and not for personally designing courses and creating storyboards for content development, you will find the IDSP Online course more compatible with your learning needs. The IDSP Online course helps the practising professionals acquire knowledge leadership in their current roles in the eLearning/Training industry through the use of Instructional Design.)

Pre-requisites for the Course :

• The applicant should have good command over written English.
• The applicant should be a graduate.

(Note: Applicants with work-experience shall be given preference.)

Course Objectives: Upon completing this course the learner will be:

1. capable of designing and developing a complete, instructionally sound course for any audience.
2. confident and comfortable in attending interviews (especially who are new to Instructional Design,) client calls, peer discussions, and cross-functional debates.
3. a prime resource in Instructional Design for the eLearning/training industry.

IDCWC Online - Content Outline:  

1. What is Instructional Design?
2. Identifying and Defining Instructional Design Problems
3. Fundamental Principles of Instructional Design
4. The Process of Instructional Design
5. Why Use Instructional Design Theories & Models?
6. *** Different ID Theories, Models, and their applications
7. The eLearning Environment and Instructional Design
8. Peripheral Learning for Instructional Design
9. Introduction to different tools used in eLearning
10. Different Stages and Corresponding Documents of the ID Process
11. The Mechanics of an Instructional Designer’s Mind
12. Writing Objectives/Competencies
13. Creating a Strong Course Design
14. Structuring Content to Meet Design Requirements
15. Analyzing your Audience and Creating Audience Profile
16. Techniques for Sifting Content
17. Writing for the Intended Audience
18. Visualization Skills for Interactive Learning
19. Writing Effective Visual Description
20. Writing Effective Voice-overs and Dialogs
21. Ensuring Content Flow and Clarity
22. Prevalent ID/Language Standards and Adherence
23. Designing Assignments/Questions using corresponding ID models
24. Writing Introductory and Summation Content
25. Indian ID & American / British English Swing – Appreciation and Application
26. Writing Culturally Appropriate Content – Why and How?
27. Determining Grading for Evaluative Exercises – An Analytical Process
28. Creating Quality and Efficiency Checklist for your Course
29. Creating Design, Script, and Storyboard Templates as per Course Requirements
30. “In-the-Audience’s-shoes” Review
31. Awareness of SCORM-Conformance and ADL Standards
32. Interacting with other Disciplines (Media/Programming)
33. Peer Mechanics in the eLearning Industry


*** Comprises:

• The Three Approaches to Instructional Design
• Different Learning Styles
• Keller’s ARCS Model of Motivation
• Bloom’s Taxonomy
• Dick and Carey model for ID
• ADDIE Model as applied to CDLC
• Kirkpatrick Model for Summative Evaluation
• Dale’s Cone of Experience
• Knowles’ Theory of Andragogy

IDCWC Online - Learning Methodology:

• Course Design, Development, Implementation based on Instructional Design Principles
• Readings - Lectures
• Case-studies
• Interactive activities to guide learning
• Professional Tips
• Interactive exercises with immediate feedback
• Fortnightly Assignment Submissions & Review
• Online Discussions (asynchronous*)- facilitated by Shafali R. Anand (Editor & Publisher - Wavelength the ID Newsletter)
• Project Work supported with intermediate reviews.
• Creation of a:
1. Course Design Document
2. Script/Storyboard
3. Review Checklist
4. Course Design Template
5. Script/Storyboard Template
• Online Test at the end of the Course
• Continuous evaluation & feedback

(*Asynchronous discussions allow participation according to your convenience.)

Course Duration: 3 Months (October 01, 2008 - December 31, 2008)

Course Facilitated By:

• Shafali R. Anand (Editor & Publisher - Wavelength the ID Newsletter) (Read more about her...)

Course Fee:

• For domestic candidates (residing in India) - INR 12,000.
• For international candidates (residing outside India) - USD 595.

(INR: Indian National Rupee; USD: United States Dollar)

IDCWC Online - Certificate:

• Upon successfully completing this course you will receive Instructional Design & Content Writing Certificate from Wavelength.

How to join the IDCWC Online Course:

Step 1:

• Please download the application form by clicking on this link.
• Take a print-out of the registration form and complete it in your own handwriting.
• Mail (post) the completed application form to us with the following documents:
  1. A copy of your High-School (class X) certificate ( for proof of date of birth)
  2. A copy of your graduation/post-graduation certificate (for proof of graduation)
  3. Two passport-size photographs, self-attested at the back

Your application, complete in all respects, along with the supporting documents (mentioned above) should reach us before August 31, 2008. (Please do not send any checks or Demand Drafts at this stage.)

After you have couriered your form along with the documents, please send us an email at idcwconline@vibrantwavelength[dot]com * , confirming the same, with subject “Application for IDCWC Online Sent.”
.(* Please replace "[dot]com" with ".com" when you send us an email.)

Send your application form to:

_______________________________________________
The Director
Wavelength eLearning Consulting and Training Pvt. Ltd.
Link House, 2nd Floor
C-4, Sector 10, Noida - 201301, India.
Phone: 9810324284 / 91-0120-4315505
_______________________________________________

Wavelength shall review the application. If accepted, you will receive an email with your application number and payment details for the Demand Draft within 3 days of approval. It is advisable that you send your documents as soon as possible to avoid last week rush.

Step 2:
Please mention your name and the application number received through our email at the back of the fee Demand Draft (DD). The DD should be payable at New Delhi and should be drawn in favor of "Wavelength eLearning Consulting and Training Pvt. Ltd.". The course fee DD should be received by Wavelength latest by September 10, 2008 for the IDCWC Online session commencing on October 01, 2008.

IDCWC Online - Important Dates: (for the course commencing on October 01, 2008)

• Last Date of receiving application forms: August 31, 2008.
• Last Date of receiving the course fee: September 10, 2008.

A Closer Look at IDCWC Online Course:

The IDCWC Online is different from any other online course. It is a course that understands its audience and motivates you to learn. It implements all facets of instructional design, through creative and highly interactive activities and scenarios. It appreciates the need to learn instructional design at the analysis and synthesis levels, as instructional designers are expected to synthesize their knowledge of instructional design with that of the audience and content to create learning material.

The IDCWC Online course ensures that each competency covered in the course has corresponding learning interactions that guide learning through cases and scenarios, elicit learning through interesting contextual exercises, and provide directional and constructive feedback. (click to view IDCWC Online's sample interactions)

A course can be expected to enable creation or synthesis only if it imparts learning at analysis and synthesis levels. The IDCWC online course does exactly this. Following are the features through which the course ensures that you become a confident instructional designer.

This course is designed to interact with you at an intellectual level that an instructional designer needs to be at. It lays the instructional design framework for you, and then provides you the tools that you can use to create effective courses for any audience and on any subject. It exposes you to the magic of instructional design, which can make your course or trainings outshine those that are created on purely intuitive basis.

For any inquiry regarding IDCWC Online course, please contact:

The Course Coordinator (IDCWC Online)
Wavelength eLearning Consulting and Training Pvt. Ltd.
Link House, 2nd Floor
C-4, Sector 10, Noida - 201301, India.
Phones: 91-120-4315505 / 91-9810324284
email: idcwconline@vibrantwavelength[dot]com*

* Please replace "[dot]com" with ".com" when you send us an email.

The IDCWC Online Course Participants' Views...

"IDCWC has been the BEST course I’ve done till date and I highly recommend this to an aspiring ID or anyone who wishes to be a part of the eLearning or training industry. The Wavelength approach to learning is hands-on, engaging, challenging and highly effective.

The course is as good as the learner chooses it to be, while doing course assignments, applying this learning on-the-job, and to life, in general. Apart from demystifying ID in a stimulating and enjoyable way, it has boosted my confidence and helped me understand concepts that once seemed like lofty jargon! I’ve thoroughly enjoyed the combination of self-paced learning coupled with intelligent discussions and guided learning.

This was the first online course I did and I didn’t once feel it was impersonal or something that I had to suffer through. Thanks to the Wavelength team for your prompt assistance, encouragement and joie de vivre throughout! Thanks for designing such a great course!"

Tanya Machado,
Lead Content Developer, Tata Interactive Systems, Mumbai.

"I feel that the course was very well structured. The examples and interactive exercises were superb. The course has been designed in such a way that people have to learn discipline and planning their time. I also feel that the course facilitator as well the team at Wavelength were very supportive and considerate."

Dhanya Menon,
Sr. Technical Writer, Ocimum Biosolutions, Hyderabad.

"This is an impeccable training program. All the apprehensions, if any, disappear as soon as the course begins. The wavelength newsletter had helped me to judge this program and I am glad I took this decision.
The course caters to the audience’s needs. The information is delivered in a lucid manner and the activities like forum discussion, quizzes etc, foster a zealous attitude in the learner. The efforts taken by the team are laudable. In short the course fulfils the promise of effective learning. "

Vidya Hajirnis,
Instructional Designer, Enviro Vigil, Thane (Mumbai).

"1st , let me congratulate the entire IDCWC Online team for putting together such an amazing course!! Hats off to you all!! Rarely does one come across a course, which is so comprehensive, student-friendly and challenging. The course made me question and delve deeper into ideas and thoughts, which had not hitherto been, kneaded enough. The language used was simple and strong enough to get the message across to the learner. The learning interactions, I must say have been done very well. And how can I forget! Wavelength’s support and expertise in the field made me feel comfortable all through.

In all, I feel very lucky and grateful that I got to do the IDCWC Course. It is quite a masterpiece!"

Rochana Rajan,
Law Associate, Athreya Associates, Mumbai.

"Thanks for this opportunity. The course is highly interactive. I enjoyed as well as learnt. I think
this course is the right way to step into the field of Instructional Design. "

Neha Malshe,
Ex-Graduate Teaching Assistant, Ohio State University (USA), Mumbai.

"I was not a "e-learning" fan till I joined the IDCWC Online course! I liked the course structure and detailed comments on my assignments & project work kept me motivated throughout the course.

Although my immediate application of the course learning is not in the e-learning space, I am seeing a lot of value by applying the concepts into designing training courses and improving some of the existing training contents."

Sreeprya Jayaprakash,
Sr. Executive (Learning & Development), ARM Embedded Technologies (India Office), Bangalore.

"I had a wonderful learning experience. I thought that Instructional Design has got to do only with common sense and this course proved me wrong, as there are solid theories behind it. The 3 months duration is just perfect for someone working, not too long or too short. The course structure is very good and to the right detail designed by using good ID strategies.

The best thing about this course in comparison to those provided by other institutes is the discussion forum where all learners come to a common platform and share their opinions and learn together and the feedbacks from the mentor for all assignments. Every step of the way, we knew our progress.

I also liked the fact that the course coordinator was very active and ensured that none of us missed the deadlines. I have already referred some of my colleagues who are enjoying the course right now. I am sure anybody can handle interviews very confidently after attending this course and those who are already IDs can create good courses.”

Romola Kshetrimayum,
Sr. Training & Documentation Specialist, Oracle India, Bangalore.

"Extremely well made course. Fun to learn, concepts explained very clearly. Everything taught, is definitely put into practice well. The discussion forums were a great platform to interact and added the much needed human touch to this online course.

I especially, liked the way we were gently guided towards the completion of the final project. The remarks were indeed helpful. Of course, the sense of satisfaction on completing the project is exhilarating!"

Hajira Shaheen,
Adwords Senior Representative, Google India, Hyderabad.

"I felt the course was well structured and the activities well placed throughout the training. I enjoyed the course and the method of delivery. The course has helped to motivate me and helped me see how online training can be implemented effectively. I also enjoyed the group discussions and finding out other learner’s views on different aspects of ID. I learnt a lot about ID from the course and also enjoyed the learning process that was used.

Thank you wavelength, for a course well designed as well as interesting. ”

Kogiela R,
Instructional Designer, Nedbank, Johannesburg,
South Africa

"I must say this was probably one of the best experiences of learning I had in my whole life. It was because:
* I had the freedom to learn and focus on what I wanted to draw / learn in-depth from the content.
* The methodology was learner-led, where I had to understand concepts and apply them in assignments.
* The duration was just apt to learn and apply, so that learning remained with you.
* Excellent facilitation by the Facilitator (Shafali). Truly marvelous, the way she encourages you to learn!
*There was feedback as well as recognition at the end of each module, which kept you going.
*You never felt alone, because of the discussions with fellow colleagues. ”

Ignatius Stanislaus Lobo,
GM - Sales Training & Systems, Pepsi India, Hyderabad

"The Instructional Designing course has been a very enriching experience. The
course caters to practical application of ID theories. The project given ensured that we were able to apply all aspects covered in the course, giving us a practical perspective of the end-to-end ID process.

This course has helped me build the creativity required to design courses.”

Bhuvaneshwari S,
Content Specialist,
Hurix Systems ,Chennai

"1. I was looking for a course that would give me a good understanding of the concepts involved with Instructional Design, and the IDCWC Online course met my needs completely.
2. The course was conducted in a very professional manner and I was quite impressed with the amount of material that was delivered through the online medium.
3. The graphics, interactive animations and lectures were very in-depth and thought provoking. I am sure a lot of work must have gone into creating each of the modules.
4. The discussions were interesting and it was a good forum to learn about the viewpoints of other participants.
5. I was wondering if you are coming up with any other similar courses by any chance? If you are, I would definitely be interested!”

Ravi Raj Adukambarai, Associate Producer,
McDougal Littell, Chicago,IL, USA.

"The IDCWC Online course gave me a chance to see an online course from a student's perspective. As a part of production unit that creates the online course, this perspective is invaluable. The best thing I liked about the course was that it teaches ID through a very sound ID structure. I enjoyed discovering the ID theories applied within the course, it was a-double-loop learning! The course is customized and I could relate to the example and cite my experience in the discussions and assignments. The course is exciting and a challenging must-do for any aspiring ID!”

Jayati Mukherjee,
Lead Content Developer, Tata Interactive Systems, Mumbai

"This course has been one of the greatest achievements in my life. It has helped me immensely to perform my current role effectively. This course is a must for people who want to make a career in eLearning. I have already recommended it to some of my friends wanting to start their career in ID. I am glad that I did this course.

As far as the course content goes, it is apt for people who want to learn and implement ID in their job roles. It is well structured and the information is also not very heavy for a new person to digest. The learning experience is great. The discussion forum was a great platform to discuss our views. ”

Abhilasha Iyer,
Instructional Analyst, Accenture, Bangalore

"· The course was well-structured and organized.

· The experience has been very good and the benefits of online mode well utilized.

· Application of principles has been well-etched.
”
C. Vijaiganga,
Asst. Consultant (Instructional Design), Tata Consultancy Services ,Chennai

“Honestly, this has been one of the best learning experiences I have ever had. For me, it was much better than a traditional classroom setting. I was able to focus on key concepts pertinent to me without "noise."

I have seen other courses offered with promises of similar results in an accelerated format such as a week. These courses have even carried international brand names in the industry; yet, which have defied logic as to how the content could be as comprehensive or absorbed properly in such a timeframe.

I had a good time and learned from the course and my peers. The course was
great."

Brandon Tautimer ,
eLearning & New Media Designer, HD Institute, Arizona, USA.

"Course was very informative. Good learning experience. We could learn lot of concepts, the history of ID and about media. The media interaction features was very good. Application of these features well learnt by understanding its usage in this course. Thank you very much for your valuable guidance then and there.”

Dr. Krishnasamy Prema,
Asst. Consultant (Instructional Design), Tata Consultancy Services ,Chennai

"It had been a wonderful journey through the IDCWC course where I got immense value addition to my current ID knowledge.

Thank you for such a
wonderful and innovative course.”

Sumegha Lazarus,
Asst. Manager - Trg. & Devpt.,Reliance Infostreams ,Mumbai

"This was my first experience of e-learning. I never thought I could complete the course successfully while on job. But thanks to your strict schedules, I was pushed towards completing my assignments on time. I really appreciated the feedback I got for all of my assignments. Whenever I had any kind of problem or queries, I got help immediately. I am very glad I completed the course at wavelength. ”

Vijetha Mallikarjun Malkai,
Technical Writer, Verifone India ,Bangalore

"Course - Concepts were neatly explained with apporpiate examples. The course has followed the rules it taught. The feedback for the assignments were very good and up-to the point. The facilitator paid attention to the detail in reviewing them.

Experience - Nice and enjoyable..Kept us on track. Little hectic towards the end. Made me think from different perspectives

Learning - Came to know about the existing learning models and therories which instilled confidence in me in designing any course.

Application - I am able to apply the learnt concepts at my job not only for Online learning courses but Instructor Led Training as well.”

V. Annapoorani,
Asst. Consultant (Instructional Design), Tata Consultancy Services ,Chennai

"At the onset, I would like to thank Shafali and her team for having created this wonderfully enriching program, which had so much depth in its content. It seems that someone (has to be a team of experts) has painstakingly gone through the various aspects of the course in order to create this masterpiece. The course, by involving the learners in various activities, took an incredibly practical approach to impart knowledge on the subject of Instructional Design. Had it not been for the concept assignments, project assignment, discussions, quizzes and the regular feedback from the facilitator, the course would have merely been academic in nature. This course serves as a fine benchmark for me for taking up any other Elearning courses in future. I may or may not choose Instructional Design as a profession, but the learning I have acquired here surely helps me in gaining understanding of the ID world. It was truly a memorable journey which I shall cherish....at least till the time I take up one of your next courses! ”

Praneet Upadhyaya,
Training Lead (Voice & Accent), Keane Worldzen, New Delhi

"This is my first exposure to an online course and to the world of elearning, and I must say that the first impression has been really excellent. Before signing up for the course, I admit that I was a bit skeptical about whether it would actually be helpful. But I'm glad that I was proved wrong! The course content, the look and feel, discussion forum, assignments -the way it was all put together is really amazing. Last but not the least, Shafali as the facilitator, was the icing on the cake! I really admire her commitment and the patience. Her insightful comments and suggestions have been really helpful. All in all, it has been a great learning and fun experience for me. Thank you, Wavelength and especially Shafali.”

Rachana Ramanan,
Technical Lead, Wipro Technologies, Bangalore

"It has been a challenging and unique learning experience. This was my first online course ever, and it was no less demanding than a classroom one. I loved the way the course lectures were presented, discussions facilitated, and assignments evaluated to continuously guide learning. Content-wise too, I am fully satisfied as I learnt a number of new practical tools, frameworks, and methodologies for instructional design as well as content writing. That I am actively engaged in course design and delivery (though CBTs) makes me value the course even more.”

Bharati Joshi,
Independent Consultant (Training & Curriculum Design), Jaipur

"The experience was wonderful, though a little hectic at times. But kudos to Aakash, he ensured that the assignments were submitted on time. In my case it is the other way round. Application already existed but I never knew about the theory. Course per se was well structured. In fact I should say the course ‘Walked the Talk’. And finally, Shafali thanks to you for your timely feedback, motivation, and inputs.”

Manjula Ramprasad,
Asst. Mgr.(Training & Devpt.), Hinduja TMT, Bangalore.

"This course taught me how to integrate different concepts to bring a result. No other course I did ever taught this key skill to me. As I neared the end of the course, I started appreciating the course more. ”

G. Sreenivasa Rao,
Sr. Project Coordinator, Sahanav, Hyderabad

"Overall the course completely meets the objective of being able to apply ID in creating excellent course designs.

The experience has been positive, it was my first online course and the effectivenes of e-learning was brought home by the course. The discussions and the feedbacks, the assignments were just right to enable understanding and application of each theory and model.

The learning was an enjoyable and joyful experience. The simple but effective animations, the various forms of illustrations, the all endearing bholu, the reflections and info potions, the colour schemes used, all added to the enjoyable experience.

The application learning was woven right through the course by connecting the theories and models with concept assignment and slowly building on the course project. Considering the duration of the course the break up of the modules and its components was just right.”

Rashida Atthar,Consultant , Mumbai

"The course has been excellent. To a beginner, it is the right way to begin. For the experienced, it is an appropriate way to fine-tune their skills. I have no second thoughts in saying, that this course is truly of a world class. The best part of the course is that it is a course on e Learning offered through e-Learning methodology. An important characteristic is its learner friendliness. The interactive nature of the course sustains interest throughout. At no moment do you feel left away. Evaluation and Review of assignments helps you to get on the right track.

Highly recommended for those planning to make their career in e-Learning industry.”

T. Navin, Sr. Research Executive, Basix, Hyderabad.

"The best thing about the course has been that it helped me get a job in one of the premier elearning organizations in the country. Besides imparting learning in the most effective manner via the discussion forum and assignments made it more interesting. The reviews were most helpful in learning the concepts as well as correcting my mistakes. I guess I put in more effort and gained more from an online course than I had done for regular classes.

The content of the course is rich and the interactivities are interesting and also fun. It has been a great learning experience for me”

Beena Nair, Instructional Designer, Tata Interactive Systems, Mumbai

"The IDCWC Online course literally walks the talk, every step of the way (…and I have seen a few courses!) You guys practice what you preach. To have evolved a systematic and scientific approach to teach what is essentially a very creative subject is no mean achievement. Full marks to you!...

The course is designed almost to perfection. Each component of the course plan - whether it is the discussion thread topic, the intermittent interactive exercise, or the case study - has been carefully crafted with a specific objective in mind. The assignments and the feedback have been designed to be stepping stones for the forthcoming topic. Ditto with the supplementary teaching aids - the additional reading, the reflection and even the icons used are all there with a clear-cut purpose.

The application on which the course runs, is user-friendly and almost flawless - I would like to make a special mention of the Quiz, the Online Test and the various interactions through the course.

For someone like me who is no stranger to elearning content development, but still struggling to put a finger on exactly how to design an effective elearning course, this course has been an eye opener. I intend to reinvent my career as a logical outcome of this
course. ”

Arun Belavadi, Project Manager (eLearning),
Excel-Soft Technologies, Mysore.

"Your course was very good. This was my first online course and the experience was fantastic.

The course material was very informative and the exercises very good. One particular thing that I liked about your course was the deadlines given to us. This always kept us on our toes. When it comes to learning, you have used a lot of examples, which made complex topics easier to understand. The learning interactions that related to practical instructional design were informative. They gave us a feel of what we were going to face.

To sum up, I'm a very confident person now and my approach to learning or training has changed. Thanks to you and your team. ”

Mahesh Reddy,
Group Leader - Training, Hinduja TMT, Bangalore.

“The content of IDCWC is superbly tuned to empower us with intricacies of instructional design and content writing."

Dipankar Maitra,
Sr. Executive, Aunwesha Knowledge Technologies, Kolkata.

"This is the most gratifying course I have ever undergone professionally speaking. The content delivery mechanism is near perfect. Almost all major principles of Andragogy have been addressed to while designing the course. The course is an example of how effective eLearning can be. I'm sure this course will soon earn the reputation of a "Must Attend" course in the ID community.

The feeling that arises in my heart when I think back of the days I was involved in the course is one of immense happiness because of the satisfaction of meaningful knowledge gain. ”

Vinay Varrier,
Project Leader, Sherston Software, Chennai.

“The course was conducted very systematically. You all should get an A+ for punctuality! Your comments after reviewing our assignments were very valuable. More than these things I appreciate your 'personal touch' with us! You have the art of encouraging your students and getting the best out of them!

Bravo!! God bless you and your IDCWC team at Wavelength!

Latha Mali, SME, Praxis Interactive Technologies, Mumbai.

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