From the Editor's Desk - April 2009                                         Previous Editorials >>>

Welcome to the April edition of Wavelength.

This year, April surprised us by first becoming never-before cold and then turning never-before hot. When we come across events that have not happened ever before, we feel betrayed, for we set our expectations based on what we’ve experienced.

This I believe must be the reason why we come across individuals who don their armor before they leave their homes – their armor being their indifferent and at times rough manner, which they feel that the world deserves. This isn’t their fault. It’s the fault of those who’ve let them down, time and time again. Unfortunately when they begin to treat everyone around them with a universal disdain, they shut out even those who could’ve been their friends – thus, their prophecy of paranoia fulfills itself.

Viewing everyone from the window of our own experiences, often damages relationships. Not expecting the unexpected to happen, makes us vulnerable. Here’s an example. It is expected that every organization that conducts courses and training programs is just like any other such organization – and it is in “the business of making money.” An organization with a value system that says that they are in “the business of trading value”, is an aberration, probably even an exception. So when a prospective participant assumes that money = certification and not money = effort spent in providing learning and that the certificate is privilege to be earned; this assumption puts him or her into a different category, as a possessor of a different value system. If the primary nodes of two values systems are at odds with each other, there can be no match.

Of course, I don’t expect most of my readers to go through this page, let alone make an effort to untangle my curiously abstract thoughts here – but I do expect some to do so. If you do, you are an exception too. Be ready for a long hard battle – but also remember that you are among the few who would trade value for value and make this world a better place to live in – for everyone.

Coming back to more mundane things and reverting to my simplistic writing style – Wavelength’s Mystery of the Month presents a simple yet useful article for all those who either write or plan to write for the web. This article, “7 Thumb-rules for Creating Good Web Content”, introduces you to the basics of writing effective web content. Of course, this is article just scratches the proverbial surface of web content authoring methods.

If you are truly interested in laying the foundations of an alternate career or if you are a fresh graduate wishing to gain a competency that could set you free, read about Wavelength’s CWWC Online (Content Writing for the Web Certificate Online) course. I would like to thank all those who have applied for the CWWC Online program. We are currently receiving applications for the June session of this course.

Here are the details:

The Content Writing for the Web Certificate Online Course – Duration: 1 Month – Session begins: June 01, 2009:

Read the details of the Content Writing for the Web Certificate (CWWC) Online at:
http://www.vibrantwavelength.com/content_writing_for_web_online.htm
If the course interests you or someone in your family, please send your inquiries at: cwwconline[at]vibrantwavelength[dot]com or call us at 9810324284 / 0120-4315505

Here are the links for our other online courses. The next sessions for all these courses begin on July 01, 2009. We are currently receiving applications for the sessions beginning July, 2009.

• The IDCWC Online (Instructional Design and Content Writing Certificate Online course.)
• The IDSP Online (Instructional Design for Senior Professionals Online Certificate Course.)
• The IDT Online (Instructional Design for Trainers Online Certificate Course.)
• The ELT Online(ELearning for Trainers Online Certificate Course.)
  

Recently, many companies have sent us inquires for our Instructional Storytelling Workshop. This rise in interest for instructional storytelling is a sign that we’ve begun to “feel” for our audience. Wonderful, isn’t it?

To aid the progress of this wonderful development, Wavelength is organizing a 1-Day workshop on Instructional Storytelling. Here are the details:

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Wavelength’s 1-Day Instructional Storytelling Workshop – June 20, 2009 (Saturday)
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• 1-Day Instructional Storytelling Workshop
  (1-Day - Saturday - 10 am to 6 pm) – June 20, 2009

  This workshop aims at equipping the trainers, instructional designers, and content writers with the skill to design and develop instructional stories that make the content interesting and digestible for the audience. We invite organizations to sponsor their participants for this workshop. Organizations are welcome to sponsor 2 or more participants for this 1-Day workshop. If you are interested in either attending this workshop or sponsoring participants for it, please write to us at connect [at] vibrantwavelength [dot] com
  
  The details of this workshop are available at: http://www.vibrantwavelength.com/instructional_storytelling_training_june09.htm

If you would like to attend this workshop, please speak to your organization at the earliest. This workshop shall be able to accommodate no more than 10 participants.

Our contact programs ASDC (ActionScript), IDCWC (Instructional Design), and FADC (FLEX) are all scheduled to begin their next sessions on May 31, 2009. If you are interested in enrolling for any of the Wavelength courses, please call us at 9810324284/120-4315505.

All the best.

Thanks and Warm Regards,
Shafali

Shafali R. Anand.
(Editor & Publisher - Wavelength)

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